CALIFORNIA: Consumers can Refill Bottles at Tasting Rooms

 


MONTEREY.- Governor Newsom Signs Legislation Supporting Sustainable Practice in Wine Industry Consumers can Refill Wine Bottles at Participating Winery Tasting Rooms


The Monterey County Vintners & Growers Association is excited to announce Governor Newsom's signing of AB 239 into law. This bill allows winery guests to bring their own wine bottles to be refilled at participating wineries off-site tasting rooms.


"AB 239 will help to expand business opportunities for family wineries, reduce consumer waste, and bring parity to our marketplace," said Assemblymember Carlos Villapudua (D-Stockton), author of the legislation.


"This bill exemplifies California's commitment to achieving its sustainability goals through creative and business-friendly ways," said Assemblymember Robert Rivas (D-Salinas). "Our breweries have already demonstrated how effective growlers are at reducing consumer waste and expanding business—now it's time to allow our wineries to do the same. I  applaud the work of my colleague, Asm. Villapudua, and stakeholders like the Monterey County Vintners & Growers Association for their dedication in getting this bill passed."


"As a winery owner, we love the idea of our wine club and community members being able to reuse and refill containers from the tasting room. This new law allows for a sustainable option to reduce waste in packaging, which is good for the environment, and our bottom line", shared boutique winery co-owner and inspiration behind the legislation Heather Brand of I. Brand & Family Winery. "The old law had unnecessarily disadvantaged a growing contingent of the wine industry, those without land holdings or estate vineyards. I asked the simple question, 'Why?' of the right person at the right time. It is a testament to Kim Stemler of the Monterey County Vintners & Growers Association for working with the ABC leadership, our local and state industry partners, and Assemblymembers Rivas and Villapudua to create this legislation. The new law is great for the wine industry and demonstrates that the process does work."


AB 239 attracted broad support from the California wine industry, including the California Association of Winegrape Growers, the Wine Institute, and sister wine regions throughout the state.


"This bill takes a commonsense approach to reduce waste through reuse and is an example of our industry's proud commitment to sustainability," said Michael Miiller, Director of Government Relations at the California Association of Winegrape Growers. "We thank Assemblymember Villapudua and the Monterey County Vintners & Growers Association for their forward-thinking leadership on this issue." 


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